Sunday, November 21, 2010

Globalization

Globalization is defined as "the process of increasing interconnectedness among nations, cultures, and people." It reduces differences between nations so that communication and ideas flow seamlessly across cultures.

Cultural imperialism takes place when some countries have substantially greater influence over others through the media. It is a form of globalization in communications media since differences in culture diminish when one culture overpowers the other by dominating its film, television, music, news, and information sectors.

This phenomenon is evident in CNN's pervasive presence in television. A US cable news channel founded by American Ted Turner, CNN's global counterpart CNN International is available in over 212 countries and territories. Though the channel headlines international news, it is clear that ultimately American ideals and culture influence the opinions voiced on shows. Because CNN International is so widely broadcasted across the globe, this is an example of how America dominates other countries in the news. Henceforth, America is able to manipulate how people perceive certain issues and incidents.

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